WHAT I BRING

  • Deep experience across Sales, Operations, Customer Success, and Product

  • Proven track record of building high-performance teams and systems

  • Strength in CRM integration, KPI design, commission plans, and cross-functional alignment

  • A leader who’s comfortable in the weeds or in the boardroom

Energy4Life

At E4L, I built and led high-performing Sales and Success teams from the ground up — increasing average rep revenue by 73% in under 5 months, the highest in 4+ years. I created scalable onboarding, compensation, and coaching systems, unified HubSpot, AirCall, and Zoom operations, and brought clarity to a fast-moving startup environment. My role sat at the intersection of Sales, and Success — driving revenue and retention through structured execution.

New Law Business Model

In my dual role, I elevated sales team performance from 19% to 27% close rates on an $18K offer and brought operational clarity across departments during a high-growth period. I built KPI frameworks, repeatable sales systems, and improved cross-team collaboration through better data visibility and CRM optimization.

Auto Careers Group

Led the company to its two most profitable months in 17 years. I aligned operations with revenue targets, implemented high-impact training, and revamped internal KPIs. Managed both sales and hiring pipelines, driving performance at every level.

FlipAnywhere

Oversaw the launch of multiple online programs that generated $2M+ in revenue. Led the development of a high-ticket sales process with a 35% close rate on a $7,500 offer, and aligned every department around measurable growth metrics and planning cycles. Helped scale the business by 220% over two years while maintaining operational stability.

CHARFEN

Helped scale CHARFEN from startup to $2.5M/year in under 12 months, coached 40+ high-revenue clients, and created systems that generated $2M+ in recurring coaching revenue. I oversaw coaching, sales, and customer service, delivering both performance and culture.

Symmetry Direct

Began my leadership path by managing high-volume customer service teams. Implemented performance metrics, developed training systems, and led recruiting initiatives that raised quality scores and team productivity.

Let’s Connect

If you're looking for a builder-operator who can step in, steady the ship, and create scalable momentum — I’d love to talk.

📧 [email protected]

📱 512.910.1687

I help businesses operationalize their vision — aligning teams, systems, and strategy to drive growth that lasts.

© 2025 Justin Light. All rights reserved.